This week, I want to share the commercial for Aston Martin’s revolutionary hypercar, Valkyrie. 

Valkyrie is an extraordinary car produced in limited numbers in collaboration with Redbull Racing Team. It claims to be the fastest street-legal car in the world. It comes very close to being a Formula One car without being restricted to the track.

Aston Martin has a tradition of naming its cars, starting with a “V,” and Valkyrie continues this naming tradition. All Aston Martin car names have deep meanings to inspire its driver, and Valkyrie is no exception. Its name is rooted in ancient mythology and gets it from the Greek gods. 

Aston Martin stands for an ultra-luxury performance brand. This commercial gives a particular emphasis on what Aston Martin stands for and highlights the unique customer experience at the highest level. 

The commercial starts with the “Red Bull Formula One team” logo and the Aston Martin logo, highlighting the two companies’ collaboration. Next, the car is projected beautifully from different angles and viewpoints, featuring Valkyrie’s unique design, engineering, and performance. A light beam travels on the car’s surface, focusing the viewer’s eye on the elegant design. 

The commercial also gives a sneak peek at the high-pitched motor sound that gives satisfaction to the driver and adds to the customer experience. It reminds the viewer that this is a Formula One car.